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'Swedish Spirit of Innovation’ Campus Tour held in Fudan University

Updated: 2015-06-19
By James Wang (chinadaily.com.cn)

The ‘Swedish Spirit of Innovation’ college campus tour was successfully held in Fudan University, on June 16, 2015. Six enterprises, Alfa Laval, Atlas Copco, Ericsson, IKEA, SKF and Volvo participated in the activity.

Centering on the four core values of Swedish employer culture: love, innovation, participation and sharing, the event displayed numerous exhibition stands, and attracted more than 700 students. In the tour, students had the opportunity to talk one-on-one with six host enterprises and to learn more about how Swedish culture is embodied within the enterprises’ daily operations.

The ‘Swedish Spirit of Innovation’ tour was an enterprise culture promotion project. It was co-initiated by six leading Swedish enterprises including Alfa Laval and Atlas Copco in 2014. By building creative and interesting vocational culture exchange platforms, the tour aimed to impress white collar workers and college students, and attract elites with special cultural values of Swedish enterprises.

Video:James Wang

Voiceover: Hannah Adamson & Luan Chen

Producer: Flora Yue


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